Writing Effective Facebook Posts: Part 2
2
In this follow-up to our previous “Writing Effective Facebook Posts,” we explore more research and determine exactly when, what and how to publish content to your Facebook page. See more
Blog Basics: 5 Essentials Every Blog Needs
With over 17,000 plugins in the WordPress repository (and growing every day), the opportunities to bloat your blog with functionality is overwhelming. We build a lot of blogs, and we’ve compiled our list of 5 essential tools you’ll need to build, syndicate and promote your blog content. See more
Writing Effective Facebook Posts
Some Background: What is EdgeRank? What you see in your Facebook newsfeed isn’t magic; it’s controlled by a very important algorithm called EdgeRank. Facebook wants users to be engaged, so EdgeRank is a critical aspect of their business. The EdgeRank … See more
Fresh from Social Fresh: Social Media Hospitality
The 9th Social Fresh social media conference made its way to Tampa again this week and filled the DoubleTree Westshore with hundreds of social media geeks. Marketers, PR specialists, small business owners and agency consultants spent two great days exploring … See more
How to respond to negative online reviews
We all love to get feedback, and online reviews are a great way to get a check on how we’re doing. This great article on Mashable contends that not checking out how your small business is perceived on line is … See more
How to use social media when you're not feeling, well, social.
Social media works best with a near-constant presence. Finding time is difficult for small business owners, and that’s okay. Here’s a list of ways to give yourself a break. See more
10 Rules of Facebook Promotion for Small Businesses
Originally presented as a Lunch-n-Learn last month, I thought I’d share these ten simple steps to success for small businesses on Facebook. 1. Fans – not friends (page not profile) Don’t make people ask to friend you – fan pages … See more
Celebrate Foursquare Day with us on April 16th!
If there’s anything we know about marketing, it’s that it’s much easier to keep customers than it is to gain new customers. Social media has been a huge boon for businesses who know how to use it to build and … See more
Why I'm not at SXSW this year
(Not that I’ve ever been.) But this year, I really really wanted to go. I am running a web business, working on social media plans, engaging daily with new technology and testing new ideas – I really should be at … See more
Lunch-n-Learn: 10 Rules of Facebook Promotion
As the first event in the LocalShops1 Lunch-n-Learn Series, Big Sea Design will be offering a 45-minute workshop on the 10 Rules of Facebook Promotion that Every Small Business Owner Should Know. You’re a small business owner, and you know … See more
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